For the past few weeks, my Facebook feed has been flooded with videos of people from the North of Norway throwing themselves into super cold ice water.
The viral Facebook challenge to “Film yourself while you jump into the freezing water and challenge your friends to do the same” exploded causing thousands of people from the north of Norway to look death straight in the eyes as they jumped into the cold sea.
When you fling yourself into the arctic waters, you are entitled to challenge other people to do the same. If they decline the challenge, in most cases they have to buy you alcohol. Alcohol is pretty expensive in Norway, but is it motivation enough to risk your life?
Other challengers encourage the “losers” who don’t do it to donate money to charity. Consequently, it is said that cancer research received more than $30,000 last weekend alone!
The challenges started in the Ferøy Islands in mid April but soon migrated to the people living in the north of Norway who are proud to have frozen their balls off to join the latest Facebook trend, #Hoppihavet = #Jumpintothesea
By the looks of it the water is really really cold and although I am from the North of Norway, I am currently living in the south (Oslo) which automatically disqualifies me from the game and gets me off the hook. Have fun freezing everyone!
This guy jumps in with a special style.
Here is a video of one of the North Norwegian Bloggers almost losing her top after jumping into the freezing water.
This guy also has his own style jumping into the sea.
The Borat costume finally came to use:
Even Superman did it!
Anyways, this guy did jump into ICE cold cow shit, so perhaps that’s the new trend?
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